Achieve Better Results with a Topical Map for Local SEO

Achieve Better Results with a Topical Map for Local SEO

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Using a topical map to optimize local SEO allows businesses to reach an extensive customer base efficiently.

So, what is a topical map exactly? Simply put, a topical map is a linked network of related topics or keywords that support SEO by structuring your website content more effectively.

The key to a successful topical map is understanding your audience and their common search queries. By understanding these search phrases, topical clusters can be created around keywords which increase organic traffic.

To put this into action, you first need to conduct keyword research. here Use tools like Google Keyword Planner or SEMRush to identify high-volume, low-competition keywords linked to your business or service.

Once your keyword research is complete, design topic clusters around your primary keyword for each webpage. Each sub-topic should stem from a secondary keyword which all ultimately link back to your central pillar content.

Including a topical map as part of your local SEO strategy offers various benefits. By structuring your website content in a manner that helps search engine algorithms understand its relevance, your site will likely show up more frequently in search results, driving more traffic.

All in all, with a well-planned topical map, you can substantially improve your local SEO and make your website significantly more accessible.

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